The National Civil Rights Museum is set to launch a captivating new exhibition honoring the profound legacy of black college football and its significant ties to American history, culture, and the Civil Rights Movement. The exhibition is titled “The Southern Heritage Classic: Celebrating 35 Years of an HBCU Memphis Tradition.” Coinciding with the 35th Southern Heritage Classic weekend, the exhibit opens on September 11, 2024, in Memphis.

This exhibition explores Historically Black Colleges and Universities in America and their origins and influence on black athleticism and civil rights advocacy. It also highlights the vibrant culture associated with the Southern Heritage Classic—a highly anticipated annual event that draws thousands of attendees every September.

The five HBCUs that have participated in the event as it’s now known to be will be featured in the exhibition. Those schools are Tennessee State University, Jackson State University, Grambling State University, Mississippi Valley State University, and the University of Arkansas at Pine Bluff. 

The Man Behind the Southern Heritage Classic

At the heart of the exhibition is the inspiring story of Fred Jones Jr., the visionary founder of the Southern Heritage Classic. Through his dedication to sustaining and expanding the popularity of this cultural celebration, Jones has played a vital role in creating an annual gathering that celebrates the achievements and contributions of black colleges to both sports and society. Visitors will learn about his journey and the impact the Classic has had on the local community and beyond.

According to the museum, the exhibition boasts an impressive collection of 120 artifacts from Jones’ personal collection. Guests can expect an interactive experience that includes game recaps, footage, and highlights of notable collegiate football players who transitioned to successful careers in the NFL. One of the most celebrated features of the Southern Heritage Classic—the “Battle of the Bands”—will also be spotlighted, showcasing the musical talents and vibrant performances of participating schools.

 “The Southern Heritage Classic: Celebrating 35 Years of an HBCU Memphis Tradition” will run from September 11, 2024, to February 28, 2025. The museum admission includes the exhibition.