My beloved Central State University family, this is good news! Let us congratulate our fellow Marauder Deon Jefferson, who recently been announced as Gather and Gown’s new designer for its 2020 bridesmaid collection!
In a press release, Gather and Gown officials said that the brand “will reveal eighteen new styles highlighting Deon’s electric personal style, his love for fashion history and his passion for dressing women of different sizes and personalities, which he calls “super powers [sic].””
“I think the industry is recognizing the fact that strapless dresses are beautiful, but there are they ways to make a bridesmaid look and feel spectacular for the wedding,” Jefferson said, hoping that his collection will provide a glimpse of the future of bridesmaid dresses.
“We wanted our bridesmaids to feel sexy but [look] appropriate for the occasion.”
In addition to designing the entire collection, Jefferson said that he also handpicked models for two photoshoots promoting the collection, selected both photographers, and chose a hair and makeup artist.
“I designed the entire Gigi bridesmaid collection listening to ‘Rhiannon’ by Fleetwood Mac, Jefferson said. “The line in the song ‘All your life you’ve never seen a woman taken by the wind,’ stuck with me throughout the design process.”
“It reminded me of the various beautiful and magical women who would wear these dresses. I even chose one special gown to bear the name Rhiannon.”
Jefferson has worked in the bridal industry for eight years. He was born in Ohio, and he currently lives in Florida.
Samples of his collection will arrive in stores towards the end of December.
h/t to Gather and Gown